Boba POPS

4 Simple Steps – Chill. Pour. Pop. Party!

Off The House oversees social media management, content creation, and marketing strategy for Boba POPS, a 21+ concept introducing a new kind of boba with soft-shell-encapsulated pearls filled with popping spirits designed to elevate the drinking experience.

Inspired by creativity and connection, the team develops and executes strategies that position Boba POPS as a versatile addition to any drink, from mocktails to refreshing cocktails. Through short-form video, photography, campaign-driven content, and user-generated content, Off The House highlights the product’s uniqueness while driving curiosity, engagement, and brand awareness across platforms.

Scope

  • Social Media Management
  • Content Creation
  • Graphic Design
  • Photography